De Binnenstad

De Binnenstad (Dutch for “the inner city”)is a fast growing festival located in Amsterdam. Their concept is to bring all kinds of elements that can be found at a festival to the club in order to offer the ultimate experience. Delivering on this promise, De Binnenstad needed a brand identity system that embodied their values. The system is extended through custom 3D renders, enriching the visual language with a strong sense of immersion.